Production & StrategyStrategysocial mediaAugust 15, 2012Photo: Keith Sirchio for BizBashLatest in StrategyStrategyHow Higher Tariffs Are Impacting the Event IndustryOpinion & ExpertsThe Case for Hosting Events in Los Angeles Right NowStrategy20 Toasty Tips for Keeping Guests Warm at Winter EventsStrategyHow REI (Literally) Takes Out the Trash at Events—and What Event Profs Can Learn From ItRelated StoriesStrategyStrategy Session: How Pop Tarts Is Using Pop Stars and Social Media to Target Teens This SummerStrategyEvent Innovation Forum Adds Presentations Focused on Social Media Engagement, R.F.I.D. Technology, and Digital Projection MappingStrategySocial MediaStrategySeriously Weird: 10 of the Strangest Events and Festivals